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Microdata & JSON-LD for Website Rajshahi – SEO Guide

Microdata & JSON-LD কেন জরুরি (Rajshahi ফোকাস)

রাজশাহী বা বাংলাদেশে যে কোনো স্থানীয় ব্যবসার ওয়েবসাইটে structured data (Microdata/JSON-LD) বসালে Google সহজে আপনার কনটেন্ট বুঝে rich results দেখায়—যেমন FAQ, Breadcrumb, Review Stars, Sitelinks Search Box ইত্যাদি। ফলে CTR বাড়ে, Local SEO শক্তিশালী হয়, এবং গ্রাহক দ্রুত প্রয়োজনীয় তথ্য খুঁজে পায়।
BD IT CENTER—Bangladesh-এর Top-Rated Web Development Company—আপনার সাইটে schema markup পরিকল্পনা থেকে ইমপ্লিমেন্টেশন, সিকিউরিটি, ও রিয়েলটাইম সাপোর্ট—সবকিছু করে দেয়। We also provide Best Web Hosting in Bangladesh (BDIX-optimized), so your structured data gets crawled faster and more reliably.

Microdata vs JSON-LD: কোনটা কবে ব্যবহার করবেন?

  • JSON-LD (Google-recommended): <script type="application/ld+json"> দিয়ে head/body-তে রাখা যায়, থিম/কোড না কেটে clean integration, সহজে updatable।

  • Microdata: HTML ট্যাগেই itemscope, itemtype, itemprop দিয়ে annotate। ছোট টেমপ্লেটে inline markup দরকার হলে ভালো, তবে maintenance কষ্টকর।
    Best practice (BD IT CENTER insight): Primary schemas (Organization, LocalBusiness, Website, Breadcrumb, FAQPage, Product/Service) — JSON-LD এ দিন। যেসব ব্লকে granular annotation লাগবে (যেমন team member cards) সেখানে Microdata চলতে পারে।

Quick Win: Copy-Paste JSON-LD Starter Pack

1) Organization + LocalBusiness (IT Services, Rajshahi)


 

<script type="application/ld+json"> { "@context":"https://schema.org", "@type":["Organization","LocalBusiness"], "name":"BD IT CENTER", "url":"https://bditcenter.com/", "logo":"https://bditcenter.com/logo.png", "image":"https://bditcenter.com/og-image.jpg", "description":"Top-Rated Web Development & Best Web Hosting in Bangladesh. BDIX hosting, ecommerce, custom apps, SEO & security.", "email":"info@bditcenter.com", "telephone":"+8801406666328", "areaServed":"BD", "address":{ "@type":"PostalAddress", "addressLocality":"Rajshahi", "addressRegion":"Rajshahi Division", "addressCountry":"BD" }, "openingHours":"Mo-Su 09:00-22:00", "sameAs":[ "https://www.facebook.com/bditcenter", "https://www.linkedin.com/company/bd-it-center" ] } </script>

2) Website + Sitelinks Search Box


 

<script type="application/ld+json"> { "@context":"https://schema.org", "@type":"WebSite", "url":"https://bditcenter.com/", "name":"BD IT CENTER", "potentialAction":{ "@type":"SearchAction", "target":"https://bditcenter.com/search?q={query}", "query-input":"required name=query" } } </script>

3) BreadcrumbList (Category/Page level)


 

<script type="application/ld+json"> { "@context":"https://schema.org", "@type":"BreadcrumbList", "itemListElement":[ {"@type":"ListItem","position":1,"name":"Home","item":"https://bditcenter.com/"}, {"@type":"ListItem","position":2,"name":"Web Development","item":"https://bditcenter.com/Web-Development"}, {"@type":"ListItem","position":3,"name":"Custom Development","item":"https://bditcenter.com/Web-Development/custom-development"} ] } </script>

4) FAQPage (Rich Result-ready)


 

<script type="application/ld+json"> { "@context":"https://schema.org", "@type":"FAQPage", "mainEntity":[ { "@type":"Question", "name":"Microdata আর JSON-LD—কোনটা ভালো?", "acceptedAnswer":{"@type":"Answer","text":"Google JSON-LD রেকমেন্ড করে কারণ এটি কোড-ফ্রেন্ডলি ও সহজে আপডেট করা যায়।"} }, { "@type":"Question", "name":"Rajshahi-based ব্যবসার Local SEO তে schema কাজ করে?", "acceptedAnswer":{"@type":"Answer","text":"জি, LocalBusiness, FAQ, Review ইত্যাদি স্কিমা CTR ও visibility বাড়াতে সাহায্য করে।"} } ] } </script>

Microdata


 

<div itemscope itemtype="https://schema.org/Person"> <img src="/images/eng-sadia.jpg" alt="Sadia – Web Engineer" itemprop="image"> <span itemprop="name">Sadia</span> <span itemprop="jobTitle">Web Engineer</span> <a itemprop="worksFor" itemscope itemtype="https://schema.org/Organization" href="https://bditcenter.com/"> <span itemprop="name">BD IT CENTER</span> </a> </div>

Implementation Playbook

WordPress:

  • Head-এ JSON-LD যোগ: Theme Header, Code Snippets plugin, বা SEO plugins (e.g., RankMath/Yoast) দিয়ে custom schema।

  • FAQ ব্লক → auto JSON-LD (plugin supported), তবে duplicate schema এড়াতে একই বিষয় দুইবার দেবেন না।

Laravel/Custom:

  • Layout blade (resources/views/layouts/app.blade.php)-এ conditional @stack('schema') যোগ করে প্রতি-পেজ স্কিমা push করুন।

  • Slug-wise Breadcrumb JSON-LD auto generate করুন।

Validation:

  • Google Rich Results Test & Schema Markup Validator দিয়ে errors/warnings fix করুন।

  • GSC (Search Console) → Enhancements ট্যাবে FAQ, Breadcrumb, Sitelinks coverage মনিটর করুন।

SEO Impact

  • Higher CTR: FAQ, Review stars, Breadcrumb snippets → search result এ বেশি real estate।

  • Entity Understanding: Google-এ আপনার brand/offer স্পষ্ট হয়—Web Development, Ecommerce, BDIX Hosting—সব পরিষ্কার signals।

  • Local Pack Boost: Rajshahi address + LocalBusiness schema + consistent NAP → local pack credibility বাড়ে।

  • Faster Discovery (BDIX hosting): Low latency + good crawlability → structured data দ্রুত pick-up।

High-Security: Schema সঠিক, সাইটও সুরক্ষিত

  • CSP, HSTS, HTTPS everywhere, trusted JSON-LD only (no user-supplied script inject)।

  • WAF / Bot filtering, reCAPTCHA in forms, rate-limit on search endpoints (Sitelinks Search Box target)।

  • Auto backups + integrity checks—schema file changes monitor।

Malware বা Hacked হলে Realtime Support

  • Immediate malware scan, file diff, JSON-LD/HTML-এ injected payload clean।

  • Google Search Console security issues resolve, URL inspection re-crawling trigger।

  • Continuous monitoring so schema stays valid & safe.

Training Facility

We provide workshops on:

  • Schema types (Organization, LocalBusiness, WebSite, Breadcrumb, FAQPage, Product, Service, Review)।

  • Hands-on JSON-LD writing, validation, deployment pipelines।

  • Team enablement: Content + Dev both can maintain without conflicts.

Live Chat/Phone Support

Need quick help? Live Chat করুন বা Mobile/WhatsApp: +8801406666328-এ কল/মেসেজ দিন। Real engineers will guide you—no script-reading only.

Troubleshooting & Problem-Solving Checklist

  1. Duplication check: Same FAQ two plugins থেকে যেন না যায়।

  2. Conflicting signals: Microdata vs JSON-LD—keep one source of truth per page section.

  3. Incorrect @type: LocalBusiness subtype (IT Services) logical কিনা যাচাই।

  4. Broken Breadcrumb: Positions start at 1, all items resolvable URLs।

  5. FAQ eligibility: Content must be visible on page, not just JSON-LD-এ।

  6. GSC Coverage: Enhancements errors fix, re-test, request indexing।

  7. Release process: Dev → Staging → Production; schema snapshots রাখুন।

Best Price

  • Schema Setup Starter (JSON-LD 3 types): ৳6,500

  • Local SEO Schema Pack (Org+LocalBusiness+Website+Breadcrumb+FAQ): ৳12,500

  • Ecommerce Schema (Product, Offer, Review, Breadcrumb): ৳18,000

  • Managed Schema + Monitoring (Monthly): ৳2,000/মাস

Bundle with BDIX Hosting ⇒ extra discount available.

Why Choose BD IT CENTER?

  • Top-Rated in Bangladesh for Web Development & Best Web Hosting (BDIX-optimized)।

  • End-to-end schema ops: Strategy → Implementation → Security → Monitoring।

  • Local focus: Rajshahi businesses-এর জন্য tailored internal linking, Bengali-English content mix।

  • Fast support: Live chat, phone/WhatsApp: +8801406666328।

Customer Reviews

  • “Our local site got FAQ rich results within weeks—traffic clearly up.” — Rajshahi Boutique

  • “BDIX hosting + schema cleanup = faster indexing & better CTR.” — Startup Founder, Dhaka

(Tip: চাইলে আমরা Review schema safely add করি—genuine, on-page visible reviews only.)

FAQ

Q1: Microdata না JSON-LD—কোনটা নেবো?
A: JSON-LD—clean, scalable, Google-preferred. Microdata only where inline annotation is unavoidable.

Q2: Schema দিলে র‍্যাংকিং বেড়ে যাবে?
A: Schema নিজে ranking factor নয়, কিন্তু CTR, eligibility for rich results বাড়ায়—indirect SEO gain real।

Q3: WordPress-এ duplicate FAQ schema হচ্ছে কেন?
A: Multiple plugins একই FAQ JSON-LD জেনারেট করলে duplicate হয়। One source রাখুন, অন্যগুলোতে FAQ disable করুন।

Q4: Local SEO-তে কী কী স্কিমা দেবো?
A: LocalBusiness, Organization, Website, Breadcrumb, FAQ; প্রয়োজনে Service/Review।

Internal Link Map

Pro tip: এই পোস্টে relevant anchor টেক্সট (e.g., “Custom schema for ecommerce”) দিয়ে উপরের পেজগুলোর contextual internal links রাখুন।

Conclusion

Microdata & JSON-LD smartভাবে ইমপ্লিমেন্ট করলে আপনার Rajshahi-based website Google-এ বেশি দৃশ্যমান হবে, rich result-এ জায়গা পাবে, এবং conversions বাড়বে।
BD IT CENTER-এর সঙ্গে আজই শুরু করুন—Top-Rated Web Development + Best BDIX Hosting + Schema Monitoring একসাথে।
📞 Call/WhatsApp: +8801406666328
🌐 Visit: bditcenter.com

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